There are many mistakes the new businesses in Houston make when starting to market themselves online through Houston SEO campaigns. The most common one (as show in the video below) is not having a website to start with! Creating a responsive website that is optimized to convert visitors into customers is one of the most effective ways to grow your business.
You may think that you do not need a website to have a successful Houston business, and while it may be possible, you will be missing out on a majority of the leads.
Most people go online and search on Google when they are trying to find a business. They generally stay on the first page, which is why it is important that you try and get your website ranked higher, and promote your Google+ Local page to your customers so that you can get more reviews.
Another Common SEO Mistake
Another common mistake that many people make when starting SEO is over-optimization.
Some people think that if you use your keywords as much as possible, you will have a better chance at ranking higher, but this does not work. Google’s search algorithm focuses on finding quality content that is not spammy, and content that people searching will find useful.
If you are looking for an experienced SEO firm who knows search engines, don’t hesitate to call 281-764-9070 or schedule a consultation with one of our SEO experts.